Producing two substitutable products under a supply chain including two manufacturers and one retailer: A game-theoretic approach
نویسندگان
چکیده
In the current study, a supply chain structure is considered consisting of duopolistic manufacturers and monopolistic retailer. structure, product two substitutable products deliver them to end customers. One sells his/her only through common retailer whereas another one directly customers as well Obviously, competitive behavior established in order price under chain. this point view, game-theoretic approach applied including Nash, Manufacturers-Stackelberg, Retailer-Stackelberg games analyze pricing decisions. Then, equilibrium strategies obtained from investigated are discussed some insights presented. The results indicate that Manufacturers-Stackelberg Nash respectively lead highest lowest profits for whole system. Furthermore, profit game.
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ژورنال
عنوان ژورنال: Journal of Industrial and Management Optimization
سال: 2023
ISSN: ['1547-5816', '1553-166X']
DOI: https://doi.org/10.3934/jimo.2022102